Tag Archives: Mascara

Makeup Tips To Keep You Selfie Ready

It used to be that you had to look your best because you never knew when a photo op would come up. You might be out at a nightclub, or a party, when suddenly someone with a camera would pop up looking to take your picture, so you had to ensure you were always photo-ready. Now, with the advent of the selfie, things have changed. These days, you never know when you might pop up wanting to take a picture of yourself. Just when you least expect it, there you’ll be with the selfie stick, ready to click away. That’s why you always need to be prepared for the occasion with the proper makeup. Here are some great expert selfie makeup tips.

Woman taking a selfie

Selfie Analysis
According to Courtney Rubin, author of “Makeup for the Selfie Generation,” “Most makeup companies have products that play with light, offering photo finishes or airbrush effects that claim to make wearers camera ready. But a handful of brands are beginning to design and tweak their wares to stand up to the specific challenges of phone photography–among them, that a flash can make foundation look white, or that in daylight selfies, cool colors can look warmer.

In preparation for his book, “#beautiful” makeup artist and lead makeup artist for “Project Runway,” Luis Casco analyzed about 8,000 selfies of 26 women of various ages and ethnicities to find the best makeup application for a good selfie.

Here are some tips from Mr. Casco

  1. Since dry flaky lips commonly plague selfies, Mr. casco suggests using a lip exfoliator before applying lip product.
  2. Mr. Casco also recommends mixing shades of eyeliner to create effects. He notes that a touch of purple can make brown eyes appear clearer and that a hint of gold “makes the eyes twinkle.”
  3. To get the most flattering shot, lift the camera to a 45-degree angle to sharpen the jaw line and make eyes look wider. Casco notes this is particularly helpful in avoiding a raccoon eye effect while wearing dark eye makeup. The trick is to bring the chin down and the camera up.
  4. To avoid pale skin in the daylight, Mr. Casco recommends products that contour the face without looking caked on. He suggests CC creams that blend easily and are not obviously pigmented for a natural healthy radiance.
  5. When taking a selfie at night with a flash, a real life shimmer can translate to oily skin on camera. Casco suggests a translucent powder to make skin feel soft and extra blotting sheets to absorb oil, particularly in the T-zone.

Woman taking selfie

Selfie Ready Foundations
Another way of avoiding the oily sheen associated with selfies is by choosing a mattifying foundation with oil absorbing features.

Stand Out Eyes
When it comes to eyes, the best thing to do is to keep it basic. While bold and theatrical looks can be great, they often don’t photograph well without proper lighting. For photo ready eyes, prime with black mascara, nude shadow, and a bit of a cat eye.

Whiter Teeth
For a quick tooth whitener, munching on some raw veggies can actually help remove stains from teeth. If your looking for a cosmetic solution, stained teeth can be concealed by wearing a bright lip color with blue undertones.

Bold Lips
If your selfies are looking washed out, it may be time to turn up your lipstick a few shades. Look for high-pigment formulas which tend to last longer than other shades and be sure to take your skin tone into account when choosing a color.

How do you keep selfie-ready? Let us know your favorite ways of alway ensuring an image you will be proud to display!


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Makeup to Make You Look Younger

As you age, your skin changes significantly and the types of products you have always used and trusted may not be working as well for you. You change your skin care, so it makes sense that you would also change your makeup products to suit your specific needs while aging. The tips below focus on makeup for the whole face that will help you look younger.

Liquid foundation

Liquid Foundation and Application
One of the best ways to make yourself look younger is to find the proper foundation and liquids are your best bet. Although mineral powder foundations like Bare Minerals are wonderful, they also have a tendency to settle into fine lines and pores, which only exaggerates the very things you want to hide. You also want to be careful when you select the coverage level of your foundation. Celebrity makeup artist and Creative Director of Makeup for Lancome suggests using foundation the way it’s meant to be used because chances are you’re making a few mistakes that can age you. Foundation, says Eldridge, is only meant to even out your skin, it is not supposed to hide every imperfection and flaw that you have and caking foundation on for higher coverage draws attention to areas you want to hide. Use your liquid foundation or tinted moisturizer to even your skin, then go in and conceal spots and areas where you need a bit of extra coverage.

Makeup artists definitely recommend not using powder foundations on aging skin (as we already mentioned) but what about setting your foundation and concealer? The trick to keeping your skin looking younger is to use a minimal amount of powder to set your makeup. Loose, translucent powders are often excellent for this purpose because they don’t add any additional color so you avoid cakiness, but they do help your makeup last longer. An additional trick by makeup guru Wayne Goss is to use setting powder only where you need it. For many women this is the t-zone, where oil tends to collect, and under the eyes. Not putting powder in unnecessary places helps to avoid highlighting dry patches and creates a much more natural finish to your makeup.

Woman applying concealer.

Choosing Concealers
It seems pretty economical to have a concealer that covers everything, but chances are that isn’t realistic to achieve skin that looks radiant and younger. One of the best ways to look younger is to brighten up your under eye area and there are tons of brightening concealers for this purpose. However, using a brightening concealer on blemishes of age spots often doesn’t work. For maximum anti-aging results, you’ll want to select a concealer that is the color of your skin for blemishes, sun spots or redness and a concealer that is meant to brighten your under eye area.

Eyeshadow, Liner and Mascara
Before you grab eyeshadow, make sure you are applying a primer, particularly if any part of your eyelid already shows some fine lines or wrinkling. Putting on eyeshadow without a primer will only increase the odds of your eyeshadow settling into wrinkles and creasing. Also, if you’ve been putting eye cream on your lids to add extra moisture before makeup, stop because this only makes your eye makeup (including liner and mascara) more likely to slips, slide and melt off of your eyes. If you thought aging meant sticking to matte eyeshadows only, we’ve got good news. A touch of shimmer (not chunky glitter) is actually very flattering because it brings some light to the face. Even though you’ve sworn by black eyeliner your entire life, as you age the color can appear too harsh. Switch to a dark chocolate brown eyeliner for the same dramatic impact without the harshness. Waterproof formulas pretty guarantee that your mascara stays put all day, but it can be drying. Use regular mascara and seal with a waterproof topcoat, like Anastasia Beverly Hills Lash Genius.

Woman applying lipstick.

Lipstick, Gloss and Liner
As you age you will notice fine lines surrounding your mouth and your lips will become lined as well. There are a few ways that you can help your lips look luscious and defined while making sure you aren’t exaggerating any wrinkles or dryness. First, get in the habit of using a great lip balm, like Fresh Sugar Advanced Therapy, to make sure your lips are always hydrated. Next, remember that really vibrant colors and deep, dark colors often have a tendency to bleed and settle into the fine lines around your mouth. You can help combat this by using an invisible lip liner, which helps form a barrier to keep your lip color on your lips. Another reason you may want to stick to more muted hues is that your lips loose fullness as you age and darker colors make your lips appear smaller. Glosses are your best friend to adding dimension and plumpness to your lips while also smoothing over any fine lines or wrinkles.

Radiant skin isn’t only for the young, though it may be a bit harder to achieve as you age. A solid skin care routine and the right makeup products and application can leave you looking young, healthy and absolutely radiant. Use our makeup tips that make you look younger to put your best face forward!

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