“Whole Foods” on the catwalk? Could it be that the place we rely on for our healthy lunches could also be major player in the organic fashion industry? If you are familiar with organic clothing, perhaps your picturing a few walking hemp sacks in biodegradable shoes or an earth colored muumuu with a straw hat? But would you ever picture a knee length dove grey dress with a sculpted jacket? Mini and maxi off the shoulder sheath dresses?
In order to cater to a demand for organically made clothing, Whole Foods sponsored a fashion show in the ballroom of the Marriott Hotel in Anaheim, featuring clothes from Maggie’s Organics, Satva and Threads for Thought. Themes ranged from Modern Femme, Street to Studio, Haute Hippie, and Global Chic. It seems that organic clothing is not just for the music festival crowd.
In fact, Jessica Chastain, “Jane the Virgin’s” Gina Rodriguez, “American Sniper”s” Jake McDorman and “The Office’s” Steve Carrell all wore organic clothing to the 87th annual Oscar Awards and Emma Watson and will.i.am are just two of the many celebs who have put their names behind sustainable goods.
We all want the best for our little ones! Organic cotton is exactly what the doctor ordered for that tender developing baby skin. How could we not put our little princes and princesses in anything but the softest, most comfy fabric?
Also since organic cotton is not made with chemicals, it causes fewer allergies and reduces respiratory problems in people of all ages.
Beware! You may want to throw out your 501s after reading this. Even though cotton crops are only grown a 3% of the land, it is responsible for nearly 25% of the insecticides and 10% of the pesticides in the world. In fact, there is a laundry list of diseases that have plagued cotton crops over the year including anthracnose, southern blight, charcoal rot and tropical cotton rust. In other words, you may not want this stuff in your clothes.
Cotton is also fourth on the list of most heavily fertilized crops, which is responsible for a lot of environmental pollution. So, if a greener world is important to you, you might want to invest in some organic cotton.
If the insecticides and pesticides are bad for the environment, just think of what they must be doing to the poor farmers who have to use them! Poisoning due to toxic chemicals are a leading cause of death for farmers in developing countries.
Like organic foods, organic clothing costs a bit more to manufacture, and, as a result, consumer cost is affected. But for those of you who have given up on organic clothing as a luxury item, do not fret. Manufacturers like Basics, Alternative Apparel and Threads for Thought are just some of the companies featuring reasonably priced green duds. We’re talking $15-50 for tops and jumpsuits and dresses for under $100, and this stuff is CUTE. Check it out for yourself and see if you don’t fall in love, oh, and next time you go for a tofu burger, you can pick up a top to eat it in. How’s that for one stop shopping?