Wine Tourism

Closeup of grapes growing in a vineyard

There’s a lot to love about wine, and Vine Vera tends to stress that fact a lot. Not only is wine richly flavorful, incredibly varied and good for your body and skin (in moderation, mind you; consistently, regularly, and excessively exceeding one glass a day for women, two for men, can actually accomplish the opposite, in addition to ruining your liver), but it can bring people together at social events, complete the perfect meal, and add a touch of class to pretty much any event.

But wine’s accolades don’t stop there. Besides tasking great, possessing great variety, going great with food, and bringing people together, wine also has a certain proclivity—or at least a growing trend is making it so that it does—to inspire breathtaking and adventurous travel. Allow us to explain….

Wine Tourism: The Adventurous Side of Wine
A practice that’s been growing in popularity lately is the concept of “wine tourism.” The idea here is one you’re likely familiar with, but we’ll explain anyway just to make sure we all start on the same page here.

Wine tourism essentially means travelling for the sake of trying delicious, fine wines from the source of where they’re made. It typically involves going to an area with a high concentration of vineyards—more often than not a famous or at least relatively well-known wine region—and visiting several of said wineries, taking tours of them and sampling their wines right there at the source, hopefully taking a bottle or three home with you for later.

A New Way to Experience Wine
At its core, wine tourism is basically just a fun way to get more out of your favorite beverage. It’s already true that a really good glass of wine is more of an experience than a simple drink, and wine tourism is essentially the logical extension of that thought. When you engage in wine tourism, you’re going on a trip specifically to enjoy fine wine, and in a way, the new places, atmospheres, and vistas you immerse yourself in in the process can only—figuratively speaking—improve the taste of the multiple cups of wine you’ll assuredly be sipping throughout the trip.

About More Than Just the Wine
All that said, while wine tourism is most certainly a superb way to experience good wine, it’s a little more than just that. Travelling for wine alone can be incredibly enjoyable, but it’s not really just wine alone. Think of it this way, the wine is fantastic, and will assuredly be the focal point of the adventure you’ll be embarking upon, but also provides an excellent “excuse” to get out there and see the world. Wandering the streets of Venice and taking an iconic gondola ride, tasting fresh mountain air and gazing upon stunning arrays of rocky terrain and verdant hillscapes, wandering awestruck through ancient ruins, marveling at museums, even spending a day at a nearby amusement park because your quest for fine wine tasting has brought you to the area—all these things and more can happen spontaneously on a wine tourism trip. When you add that in with the reason you’re there in the first place: the wine, you’ve got quite a delightful vacation in store for you if you decide to give wine tourism a go.

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